jessicastylefashionweek

TBFW 2016 Event Highlights & Recap

In Designers, Events, Fashion, Trends, Updates on September 29, 2016 at 2:47 pm

First things first, we want to thank everyone who joined us during Tampa Bay Fashion Week! We drank wine, ate sweets, saw some beautiful clothes and truly partied into the sunset.

If you couldn’t make it, do not feel left out because we’re going to fill you in on all the deets. For those of you who did, let’s bask in that week again together.

Fashion Week Tampa Bay 2016 officially launched Wednesday, Sept. 21, with the Sip & Shop Soiree.

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There were some fantastic accessories brands and a few designers from this year’s show selling exclusives at The Hideaway ~Downtown Tampa. We shopped and sipped the night away and woke up just in time to attend Fashion Photos & Prosecco the following day, Thurs, Sept. 22.

Located at the Florida Museum of Photographic Arts, fashion photos illuminated the room as we enjoyed lovely red velvet Sprinkles cupcakes with Prosecco and listened to a presentation with Leslie Joy Ickowitz, VERTICAL Tampa Bay’s founder and editor-in-chief.

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We also saw the Jerry Uelsmann: Undiscovered Self photo exhibition, whose use of negatives captured the eye. The exhibit is still there so if you get a chance, check it out!

We spent the night at NOVA 535 for the Swanky Soirée. It was a beautiful night, filled with food and drinks to benefit Brookwood Florida.

Our first fashion show was Friday, Sept. 23 and showed in this order:

· Pandora opened the show and reminded us of the infinite ways we can wear jewelry. They literally lit up the runway.

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· Lilly Pulitzer was colorful and flirty. Their new line was full of pinks, blues, and cream colors and everything was Florida-sun ready. Definitely a brand to explore!

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· Free People is for the free-spirited and unique. They made beautiful use of earth tones and gave many of us ideas of what to wear (and who to wear) this season.

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· Floridita is for the mermaid in you. These intricately designed swimsuits caught everyone’s attention, along with the custom-made accessories. Beautifully-made designs, they definitely made a statement!

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· Sanford Brown –IADT School of Design Student Showcase featured students Smyrne Charles, Joshua Duck, Lakesha Johnson and Rachel Ternival who all proved the talent brewing in Tampa Bay can not go unnoticed. Each student had their own niche, making it an eye-catching showcase.

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· Elizabeth Carson Racker closed Friday night’s show with a fashionable, socio-political statement. Every article of clothing represented a facet of America’s population and assigned labels. With Beyonce and Kendrick Lamar playing in the background, there was no way you could miss this stylish call for unity.

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The following day, Saturday, Sept. 24, we showed:

· Ally B. Swim whose hand-made, vintage swimwear are made for you to be one with the water, in style. The lace, mesh and pattern combinations are bold and appropriate for every shape and size.

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· Athleta provides stylish active wear for the high-performance woman. Their ensembles can be worn in and out of the gym, perfect for the active, on-the-go woman. Truly athletic wear for she!

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· Madame Adassa by Marsha Vacirca was very sensual and feminine. Each garment was intricately designed and made to stand out. Created to exude the confidence every woman possesses, these dresses brought Madame Adassa’s passion to life.

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· Banana Republic reminded us of the beauty of contemporary classics. Very versatile, these pieces let us endlessly mix and match. Each look captures the modern day woman and man, and reminds us why we love Banana so much.

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· Tracy Negoshian patterned dresses embraces women’s natural curves. The garments fell beautifully on each diverse model on stage. Comfortable enough to be worn anywhere and sophisticated enough to be noticed everywhere, these dresses were made for everyone.

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· Neiman Marcus closed our second and final show of 2016 and they were scorching hot! Every article of clothing was a stand alone piece, yet Neiman’s found a way to put them all together flawlessly. Absolutely stunning and definitely gave us a reason to stop by the store.

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The whole week was absolutely fantastic. And we couldn’t do it without the participation of all you! We thank everyone who came out to support us and everyone who took a part in the 2016 #TBFW event!

Shout out to the designers, brands, models, and hair/make-up who brought beauty to the runway, and all of the volunteers who helped to bring it all together. The sponsors who supported us throughout the whole event, we appreciate all of you and can’t wait to do this whole thing again next year!

Until next time,

~Jessica

Party & Fashion, Party in Fashion!

In Designers, Events, Fashion, Trends, Updates on September 16, 2016 at 1:38 am

Say it with us, “Party and Fashion, Party in Fashion!” Tampa Bay Fashion Week is right around the corner and if you couldn’t tell by now, we are very excited! It’s the first time we will be showing designers alongside retail brands, and it will all be going down at International Plaza and Bay Street. We have fantastic events planned, so pull up your calendar and get ready to plug in some dates (if you haven’t done so already!)

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Fashion Week Tampa Bay officially kicks off 6 p.m. on Wednesday, Sept. 21, at the Sip & Shop Soiree. Located and hosted by one of our lovely sponsors, The Hideaway-Downtown Tampa, this is an event to network with fashion industry professionals, enjoy drink specials, raffle prizes, and shop with local designers and accessories brands. A free, 2-hour event, this exhibitor boutique features local businesses that support a fashion-forward Tampa Bay. Peep the vendors here.

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Photo by Susan Jeffers

From 11 a.m.–1 p.m. on Thursday, Sept. 22, we will have our Fashion Photos and Prosecco event. Located at the home of another lovely sponsor, Florida Museum of Photographic Arts, we invite you to Step into The Cube in downtown Tampa to experience fashion photography with prosecco and cupcakes on the side. The third floor will be reserved for an exclusive members-only experience with Leslie Joy Ickowitz, VERTICAL Tampa Bay’s founder and editor-in-chief, delivering a presentation on the fashion photography featured in the magazine, along with behind the scenes stories about select photo shoots. For FMOPA museum members, the event is free, and for non-members its $10, but you can join as a member in advance at fmopa.org.

Nova535 Event Space

Nova535 Event Space

Join us later in the evening from 6:30 p.m. to 9:30 p.m. at NOVA 535 for the 7th annual Swanky Soirée event. It’s an evening of fabulous food, flavorful wines, flaming coffees, decadent desserts and more, all benefiting Brookwood Florida. Brookwood Florida provides a unique, life-changing program for non-pregnant, non-addicted, at-risk girls between the ages of 13 and 20. Price tag is $150, and you can purchase tickets here.

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Our first runway show will be held Sept. 23, Friday night. Doors open at 6 p.m. and the show starts at 7 p.m. Located at International Plaza & Bay Street, the designer line up is:

We will be right back at it Saturday late morning, at International Plaza & Bay Street. Doors open at 11 a.m. and the second runway show starts at 12 p.m.

The designer line up is:

Seats for both dates are sold out, but standing room is available at no cost to you! Just grab your tickets here.

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Also on Saturday, Sept. 24 at 10 a.m. and 11 a.m., we will host Kid Couture Workshops at Glazer Children’s Museum. The kids run this event so you must have a child to attend. It’s the Glazer Children’s museum 6th birthday and they’re celebrating with free admission. There will be fun workshops, stylish crafts and more so grab your cute kids and enjoy some family-friendly fun.

Can you see why we’re so excited? With this jam-packed itinerary of events, we will be partying into the sunset!

See you soon!

-Stylista Jessica

 

Bubbly for Fashion Photos

In Events, Fashion, Trends, Updates on September 15, 2016 at 4:26 pm

With museum fashion exhibitions attracting record-breaking attendance and stylish lines

twisting around city blocks, the answer to the question of whether fashion is art should be crystal clear by now. Do any of us need further evidence of the art of fashion than the Met Gala? Swoon. And then there are the fashion magazines. At 800 pages, this year’s September issue of Vogue weighs four pounds, and with great anticipation, we clear our schedules, pour our favorite drink, curl up with our copies and fantasize as we flip the pages.

Fashion photography has been seducing society since as far back as the early 1900s. What began simply as a means to advertise clothing has transformed into something far more fantastic. Modern fashion photography transports us—to the beaches of the South Pacific, to the city of Paris, to snow covered mountaintops—with visions of wearing something fabulous.

Every fashion shoot is a collaborative effort —photographers, models, stylists, hair and makeup artists are visual storytellers. Whether created for the sake of advertisement or editorial, fashion images are statement making. Designed for the clothing to play the starring role, all of the elements combine to reveal the big picture and cause a reaction. Frame by frame, we are invited to dream as photography brings the fashion to life.

You’re invited to celebrate fashion photography at the Florida Museum of Photographic Arts (FMoPA) in downtown Tampa (400 N. Ashley Drive) on Thursday, Sept. 22 from 11a.m. – 1p.m. Step inside the Cube at lunchtime for Fashion Photos & Prosecco with cupcakes on the side. At noon, Leslie Joy Ickowitz, VERTICAL Tampa Bay magazine Founder and Editor-in-Chief, will deliver a fashion photography presentation.

Photo by Leslie Joy Ickowitz for VERTICAL Tampa Bay

Photo by Leslie Joy Ickowitz for VERTICAL Tampa Bay

This event is free for members of the Florida Museum of Photographic Arts and $10 per person for non-members.

Cheers!

~Guest post from FMOPA

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